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Archive for July, 2009

Stars & Glamour at the LA Studios

Monday, July 27th, 2009

It was a star-struck week for us here at the Dublin LAMA studios. We glammed up the ultimate smokey eye with Girls Aloud eyelashes. Then we were inspired by Uma Thurman, Olivia Newtown John and Audrey Hepburn and finally blown away by the Spin crew.

Monday started us off with a bang when the Spin FM crew joined us to have their makeup done for the funky, new Spin FM website. It was great to put faces to the voices we hear everyday on the radio. And like they always say in the magazines, the girls were genuinely lovely and such fun to work with! Plus of course they looked amazing after going under the brushes here in the studio with the LA artists. It was especially exciting for us to meet the voices behind our latest radio ad Have you heard it yet? If not, don’t forget to listen out for even more LA news on Spin.

spinis

But we’re not just on the airwaves. The LA style is bringing the glamour of Audrey Hepburn to your newspapers soon with the latest Vodafone shots. We also took the Uma Thurman look we loved in ‘Pulp Fiction’ and teamed it with the fifties innocence of Sandy from ‘Grease’. It’s sure to inspire you to try out some retro-glam. These fabulous re-creations were topped off by Michael Leon, the celebrity hair stylist you might have seen at Off the Rails Live. So the next time you grab a paper, check us out!

vodafone3

One thing you shouldn’t miss is the stunning smokey eye designed by one of our fabulous artists Emma Woods. This isn’t for the shy girls, serious WOW factor is guaranteed. Emma showed us how to put it all together – adding in the latest in lashes from the Girls Aloud Eyelure range, using both top and bottom lashes. And to finish off the dramatic effect, she covered them in lashings of mascara. We know this look is made for parties so she dabbed in a touch of dazzling sparkle on the inner corner of the eye for that final touch of glam.

Sound like your thing? Sign up here for next month’s newsletter and you’ll get a breakdown of the MAC products Emma used and a step by step video tutorial. Couldn’t be easier.

Which is your makeup look: Uma in ‘Pulp Fiction’, Sandy in ‘Grease’ or Audrey in ‘Breakfast at Tiffany’s’?

Tags: Audrey Hepburn, LA, LA Make-Up Academy Blog, MAC, Sandy From Grease, Smokey Eye, Spin 103.8 FM, The Spinis, Uma Thurman from Pulp Fiction
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LA Make-Up goes to the International Make-Up Artist Trade Show

Friday, July 17th, 2009

The LA Team at the IMATS

This summer LA Make-Up was so excited to be apart of all the make-up and glamour at the IMATS show in Los Angeles, the biggest show of the year! The show was started back in 1997 by Michael Keys, publisher of ‘Makeup Artist’ as the very first show just for make-up artists. It’s two days of make-up mania.

Lorraine and Naomh was launching our new branch in LA through our booth in the show. LA Make-Up lit up the room with silk drapes of outstanding images surrounding our booth, while we offered top class mini make-overs & body paint demonstrations. And of course the booth was next to our new associates – the fabulous Cinema Secrets.

We’re really excited about working with them, and especially about special effects make-up legend Maurice Stein coming to Dublin in September for a three-day course. Cinema Secrets make-up is such a hit with make-up artists across the pond because it stays on under the hottest lights – now on sale with us.

And you couldn’t really have missed our booth with body artist Ginny Colangelo painting two models in an exciting new form of latex – watch the IMATS show reel to see how amazing they looked.

The IMATS

Nolan Robert dropped by for a look, you might have seen him winning ‘Blush, The Search for the Next Great Makeup Artist’ or working on Carmen Electra or Paris Hilton. Some of the other great makeup artists at the show included Rebecca Rachael, Hollywood’s glamour make-up artist and Dick Smyth, Oscar winning make-up artist. And Oscar winner Greg Cannom, who did the wonderful makeup on ‘The Curious Case of Benjamin Button’ had some insights for us. (Not that we want to look old just yet.) Speeches and demonstrations were given by some of the top names in the business. We just couldn’t get enough!

Of course it wasn’t all fun and celeb-spotting. Lorraine was also on the lookout for some tips to bring home. She says: “Airbrushing is coming back in big time as the finish it gives is like a second skin and not too heavy like a normal foundation. We brought home the latest airbrushing kit and product with us so we can introduce this to the Irish market.”

What would you have gone to see if you’d been at the show?

Tags: IMATS, LA Make-Up Academy at the IMATS, LA Make-Up Academy Blog, Make-Up Blog
Posted in LA Make-Up News & Events, LA TV- makeup tutorial videos, Make-Up & Beauty | No Comments »